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Team

The team includes Mike Lawford and Steve Meyer both with 10 years experience in their respective fields. Rob Lawford, who has more than 35 years experience in IT. Our Juniors include Matt, Rob and Nivash who all have their areas of expertise. Accounts and administration are handled by Penny and Vicky.

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More than 131 billion searches were made in December 2009, marking a 46 percent increase from 2008, according to IT firm Comscore. That breaks down into 4 billion searches per day, 175 million per hour, and 29 million per minute.
With stats like this can you afford for your business NOT to have an online presence?

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In today's online world, with 300 million daily searches on Google, search engine optimisation (SEO) is crucial in the success of any website or web based business. Ranking well with search engines affects brand awareness, traffic levels and return on investment. "86% of consumers today will search for you on the web before contacting you. 70% of these will not contact you if they cannot find you in the search engines of today.".

For those not familiar with this particular science it is merely a term applied to a range of techniques used to increase your ranking within the Internet, on search engines and directories, in order to increase your share of enquiries or internet traffic. What precisely does this entail? Well, that depends on your site, your marketing strategy and the particular market that you are aiming at. However, without doubt, SEO can often represent the most cost-effective way of achieving quality results. Each SEO campaign can be suited to each client,and can comprise of the following units:

On Page Optimisation
  • On-page Optimisation is the process of modification of various elements in a web page such as keyword density, URL, Meta, title, heading, alt tags and other elements, as well as site map subbmission, so that search engine spiders could easily locate the web pages with the relevent search keywords. We concentrate not only on actual code on the web page but we also focus on keyword density, proximity and keyword prominences in the code to make the perfect balance of search terms and keywords in a web site.
Off Page Optimisation
  • Off-page optimisation is what can be done off the pages of a website to maximise its performance in the search engines for target keywords related to the on-page content and keywords. Off page optimisation is the biggest part of seo for any site, Beyond Commerce will produce a linking strategy that maximes the number of links that point to your site from a number of different servers, the more high quality links you have - the higher your ranking will be and intern the higher up the search engines you wil be viewed. Our linking strategies use various sources to achieve results, including: press releases, article submission, directory submissions, reciprecal linking, one way linking, deep linking and blogging.
Internet Marketing
  • Now days there are many different ways to market a site online, with the introduction of social networking, search engines and blogs etc. We use tried and testing ways of producing results for internet marketing here at Bcom, this includes:
    • Using social networking sites like facebook, jabber and twitter because of there target market software, you can target your specific demographics by (age, location and interests) and not waste valuable advertising space and money on people who are not in your demographics.
    • Google Adwords - this brings direct traffic to your site by working on a pay per click structure. This is search advertising which means when somebody searches for one of your keywords, your advert will appear on the screen - thus driving quality traffic to your web site, ROI is quickly achieved using this method.
Tracking
  • We offer the best tracking software avaliable to all our seo clientrs. Google Analytics is the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Powerful, flexible and easy-to-use features now let you see and analyze your traffic data in an entirely new way, including traffic sources, location of traffic (worldwide), how much traffic, keyword use and much more - all layed out in an easy to use platform.
If you like what you have heard please have a look through our testimonials to see what some of our past clients have said, or our portfolio to see some of our latest work. Alternitevly don't hesitate to contact us for a quote.